We then had to think about how we were going to involve a clown into a horror plot, which is where we came to a conclusion of having 4 protagonists against one clever, manipulative and powerful antagonist, possibly paranormal ? With this in mind a possible title we liked was "Jokes on you" linking back to our antagonist.
We thought that due to the fact that we were having a large clichè such as a clown involved. We decided we would like to subvert by having an all female protagonist cast, as usually in horror films there is a dominant male protagonist.
Location also was proving to be a hard decision. But ultimately we thought do to our production being a trailer there should be multiple locations. Therefore we chose to film across roads, parks and homes. To show a variety of shots of both our protagonists and antagonist, to show an accurate summary of the film without revealing too much of a plot, like a professional trailer would do.
Costuming and mise en scene is very important when it comes to our clown antagonist. We considered using making to create a scary and more realistic look. But ultimately decided a frightening demonic clown mask would be a better choice, paired with black clothing to fit to the tones of evil and darkness.
For our protagonists we decided that although we want to portray innocence within their characters we still want to show some dark colours within their clothing in order to portray the correct tones for the genre, also sticking to casual clothing to fit in with what the average contemporary teenager would wear.
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